Weisscam to launch new “SOHA” Camera Platform at NAB 2012

After more than two years of in-house development, WEISSCAM is presenting the “SOHA” Camera Platform for its High-Speed T-CAM at NAB 2012.

The T-Cam is a 2/3” Sensor camera that shoots up to 350 fps and it’s rated at 600 ISO with 12 Stops contrast range. The camera outputs 12-bit RAW and 10-bit HD video footage. Going forward every „T-CAM“ will be equipped with new “SOHA” hardware.

Weisscam T-Cam

As Weisscam DoP and CEO, Stefan Weiss comments:

“We always wanted to develop a platform that outlasts the short product cycles that are current within the industry. With our new “SOHA” platform we can build cameras that are long lasting, extendable, flexible and always easy to use.”

To achieve this innovative objective, WEISSCAM created the “SOHA” platform with the following design concepts:

- Interchangeable sensor board (2/3”, Super16 and Super35 format).
– High performance interface (up to 1.200MByte/s) for industry standard recorders.
– Uncompressed RAW and HD output.
– Modular software architecture.

The core architecture of the “SOHA“ platform provides customers with major operational and financial benefits. Sensor boards can be changed to cover all formats or to upgrade the hardware to the latest sensor design without the need to buy a new camera.

Weissman T-Cam

Although “SOHA” delivers a highly complex technological solution, the intuitive user-friendly interface allows operators to seamlessly use the camera under all shooting conditions and environments which was a major design requirement of the platform design for DoP/CEO Stefan Weiss:

“We see it as our responsibility to simplify the application of high technology so that even first time users find our products completely intuitive. The „T-CAM“ with „SOHA“ is the embodiment of this concept and completely empowers the creative process enabling film makers to maintain total focus and immersion in their passion – making films!”

Weisscam Product Manager Leander Brinkmann told me that the price of the T-CAM will be between the Red Epic and the Arri Alexa (around $70.000 I guess). They will start shipping the first units in Q3, 2012.

About Weisscam

WEISSCAM is a company of film enthusiasts who love to create amazing images and amazing cameras. Their extensive movie set experience was the creative dynamic for the design of two award winning high-speed cameras – WEISSCAM HS-1 and WEISSCAM HS-2 – which went on to become one of the leaders in the high-speed film market within just 5 years. The WEISSCAM HS-2 is used from Hollywood to Bollywood in all kinds of features films, road movies, documentaries, TV shows and magazines.

WEISSCAM combines the intensive technical experience of camera development with the continuous practical use of the cameras on set. This expansive depth of knowledge and an innovative mindset has been incorporated into a completely new camera design offering the user flexibility, a long-life cycle and the expandability they expect from a camera…. the „T-CAM“.

Website: Weisscam.com

Facebook: Facebook.com/weisscam

Posted on by Martin in Cameras, Press Release, Weisscam Leave a comment

About the author

Martin

Martin Ureta is a Swiss/Argentinian Filmmaker and Underwater Explorer. He currently works as a Film Director in a video production company in Switzerland and organizes Wildlife Expeditions around the world once a year to capture unique shots and scenes with the underlying goal of raising awareness on current and future nature conservation issues.

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